Empower Your Startup With Cross-platform Mobile Development

The tech world is full of opportunities and growth. All you have to do is open your eyes and invest more time in your skills to achieve success in the world. Well, these are not just words of inspiration, but the truth every digital expert or tech freak must understand. Right? One such opportunity, a technological term is gaining a buzz in recent years and it is cross-platform mobile app development. 

Several businesses or startups are showing a lot of interest in this newly introduced term in the tech sector. But why? As we all know, today companies have to build applications for multiple platforms, most specifically Android and iOS. It is quite frustrating and, at the same time, eats the precious time of developers that they can invest in some other crucial tasks. 

The introduction of a cross-platform mobile development approach declines the need to build applications for multiple platforms and saves time. This is the reason why cross-platform apps are one of the fastest-growing software development trends nowadays. 

There is a high chance you might be interested in learning more about this modern approach toward app development. Well, we have discussed in-depth cross-platform mobile development that you must go through. 

What is Cross-platform App Development?

Cross-platform app development refers to developing an app that can run on multiple operating systems like Android, iOS, Linux, etc. Such applications can be accessed and run on a number of platforms. 

Today, companies hire app developers to create all-platform-friendly applications because it saves a lot of time as they have to write code only once, and this code can be used multiple times in the future. At the same time, the development of such apps requires platform-agnostic technologies, including HTML, CSS, and JavaScript, that are not native to particular platforms. Such technologies help organizations to create an app for different devices at budget-friendly pricing. 

The Popularity of Cross-platform App Development 

If you want to be sure whether you should go for the idea of creating cross-platform mobile development or not, you must check out a few statistics highlighting the popularity of this technology. 

  • According to the survey conducted in 2021, over six in 10 respondents give a yes to web and Windows for cross-platform software development. 53 percent of respondents go for Linux, whereas 47 percent choose to develop multi platform software for Android. (Statista). 
  • Not only this, but in 2021, Flutter emerged as the most prevalent cross-platform mobile framework used by 42 percent of global developers (according to Statista’s 2021 developer survey.)

These stats clearly highlight the growing trend of cross-platform apps among developers and why they are attracted to it. But when it comes to startups, is choosing cross-platform over native app development a smart move or not? Well, let’s find out. 

Benefits of Cross-platform App Development

Go through the below-listed points to learn what perks you can enjoy when choosing cross-platform app development.

  • Single Code, Multiple Use

Developers can use the single code again on multiple platforms, which gives a big reason to pick cross-platform app development as an ideal solution to achieve success in the competitive digital world. 

  • Budget-friendly

Yes, it is. If you compare it to native app development, you will find cross-platform apps a budget-friendly option, especially for your startup projects. The reason behind being a budget-friendly option today is that developers do not need to toil to create an all-new code for every platform they decide to launch their app. It helps developers save more time as well as money, making it a pretty budget-friendly option. 

  • More Reach

Cross-platform applications don't take much time to make your product popular in the market, as they can be launched on multiple platforms or operating systems. It means you can enjoy access to more audiences and educate them about your new app in the market. 

Key Drawbacks of Cross-platform App Development

Everyone has flaws, and so do cross-platform apps. Take a look at what they are-

  • Slow as Compared to Native Apps

Cross-platform app development involves more complicated coding as it contains both native and non-native components that further affect the overall performance. 

  • Limited Functionality

If you’re thinking you can access more functionalities with cross-platform mobile development, you will soon face disappointment. Because it’s a cross-platform, not native, so you need to align all your priorities and expectations with the cross-platform features and functionalities. 

  • Not Enough UX

Cross-platform applications don't score high in terms of UI/ UX. Saying clearly, you can’t expect a much better user experience. 

Reasons Why Startups Choose Cross-Platform Over Native App Development

The following points shed the light over the fact why startups should go for  cross-platform app development over native app development. Take a look-

1. Multi-platform Support

Do you know the best feature of cross-platform? The multi-platform support provided by the technology wins the hearts of startups and leads them to choose it for their projects. Being a startup, you have the priority to reach more and more consumers in a limited time. Well, cross-platform app development helps you achieve this goal. 

Cross-platform apps help you enjoy a wide audience base providing the flexibility to launch your application on different operating systems. In simple words, you can make your presence on different platforms, such as Android, iOS, Linux, etc., and reach more audiences. 

2. Easy and Quick to Upgrade

You can easily upgrade the cross-platform apps due to their speed and usability. Thanks to its development tools that allow the apps to translate the code in a very simple manner.  

3. Easy to Code

Yes, it is, and this is something that attracts many startups. No one can deny the fact that cross-platform apps are easy to code and have a short coding process. There is no shadow of a doubt cross-platform apps are an incredible solution for startups who want to win the digital marketplace with an outstanding product. 

4. Perfect for Releasing MVP

Experts say startups should launch their MVP (Minimum Viable Product) first as it eliminates several risk factors. Choosing cross-platform app development is always considered an ideal choice for releasing MVP. You can also add more features to MVP to customize it as per the user requirements after a specific period of time. 

5. Customized Experience with a Simple Backend Architecture

The flexibility it offers is another reason why startups should go for cross-platform application development. Developers have the complete freedom to offer a native experience developing cross-platform apps having a simple backend architecture. 

6. Several Development Tools are Available

Cross-platform app development offers you a large number of development tools and frameworks, including Flutter, React Native, Kotlin, Ionic, and many more that you can use for your project. These tools help developers create stunning UI designs and keep the app functionality smooth. We can say that cross-platform app development is better than native ones. 

7. Simple Integration

Integrating cross-platform apps with other apps is also easier which also gives a reason to choose cross-platform app development over native app development. Cross-platform apps are developed to work with different device framework climates, so customers don't face the smallest of creaks and hence, enjoy a smooth experience. 


Cross-platform is indeed a great solution for startups. After going through this blog post, you might have gained good clarity about what cross-platform apps are and how they can help startups to a great extent. If you’re planning to create one for your company, 75way can help you. 75way is a leading native and cross-platform mobile app development company you can rely on for your upcoming projects.